Cloud technology has taken the business to a new level. These days many businesses are moving to cloud services and solutions. With the ease of accessing the data, storing the information, and many more, cloud services providers give you the most innovative technology services so that you can manage everything like a breeze.
Today, cloud services providers have evolved a variety of solutions. Still, there is a need to use the third-party computing power that delivers the numerous services on the internet. Before we take a jump over the cloud services, let’s understand about them. What is Cloud Computing? Cloud computing refers to delivering the on-demand computing services by the most reputable cloud service provider. From processing power to applications and storage, cloud computing covers everything that easily runs your business. The cloud services and solution users can store data from anywhere globally, build a virtual network across the world and deploy the applications. Moreover, the cloud server eases down the storing of the information and allows you to access it anywhere. There are an exclusive range of cloud-based services which you can use to expand your business. Here are some of the types of cloud-based services which you can use. Types of Cloud Services and Solutions Based on the business type, domain, and storage need, there are different types of cloud services offered by the cloud services providers. Some of them are as follows: Web-Based Services Web-based cloud services allow businesses to choose different web functions instead of access to the applications. Using the UDDI, XML, and open standards languages over the web-based applications integrates with various other parts of the businesses. You can use web-based cloud services and solutions for an easy account and payroll processing. The services will provide you access to an assortment of the website applications for business needs. SaaS SaaS refers to the Software as a Service, a commonly used cloud computing service that gives you access to multiple cloud tenants. Microsoft 365 is the best form of the SaaS network where anyone has open-source monthly subscriptions. It also provides complete solutions which are managed by the IT services provider and owned by yourself. These cloud services and solutions are optimal for the high-end applications used for handling daily operations. IaaS IaaS refers to the Infrastructure as a cloud computing solution that covers the basic essentiality of the cloud. Moreover, it gives access to the virtual machines, network functions, and dedicated hardware, including storage spaces. This kind of cloud technology and solutions will serve as the leading foundation of the business operations, such as other cloud-based services. This will also enable you to outsource the infrastructure such as storage spaces, backup, and other needs for testing. PaaS PaaS is commonly referred to as the Platform as a service that includes operating systems and hardware needed to manage the deployment of cloud applications. This is offered by the cloud services provider, which further helps to increase the business efficiency without having the hassles of planning, managing, maintaining, and procuring your cloud-based solutions. The IaaS and PaaS will go together hand-in-hand as they require a platform to manage the infrastructure of the IT. Hybrid Cloud Solution Hybrid cloud services deployment and solution involve the combination of hosted applications with on-premises. If you are already owning on-premises solutions but need to migrate to other solutions, then hybrid cloud services and solutions are ideal for you. This will help you to grow your organization and businesses across the world. Moreover, you can even move to the cloud platform and remain connected with your integral systems. For instance: you can use the hybrid application with on-premise infrastructure for critical work and sensitive work, whereas the cloud provider host is applicable for accessing less critical network resources.
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Discover new opportunities to develop your product using AI Service and Solution and boost business outcomes with customized solutions. Artificial Intelligence Consulting Services will develop AI-driven services that will enable your company to take full advantage of the gathered data. Thanks to Artificial Intelligence Consulting Services, you will gain valuable business insights that will lead to the automatization of processes and an increase in revenue.
Artificial intelligence – consulting in the field of AI solutions- AI Consulting Company offers a unique AI Service and Solution which will help you realize how many opportunities come from implementing AI solution into your business. Artificial Intelligence influences most of the industries, among the most popular are: retail, eCommerce, manufacturing, finance, healthcare, marketing, and gaming sector. AI as a service – How It Work1. Discover and feasibility study First, Artificial Intelligence Consulting Services Company do their best to understand their customers and their needs. They analyze where there is room for improvements and discuss various high-tech solutions that would be the most effective. This is a stage on which AI Consulting Company closely cooperate with their client’s team, get access to crucial data and exchange information on a daily basis. They want to make sure that the project they are working on together is going to be an investment that will quickly pay off and will keep on bringing additional value in the future. 2. Building a prototype At this stage, AI Consulting Company already have reached an agreement and we now focus on making an idea come true. Their team prepares a complex plan, divides tasks and creates a timetable. Then, they build a prototype that resembles our main goal and analyze it with our client to agree on details. Once everyone is satisfied with the prototype, they start working on the agreed solution. 3. Integration into the existing system and production deployment AI Service and Solution team implements custom-made solutions into existing systems. AI Service and Solution team of experts runs multiple tests to make sure that everything works smoothly. AI consultants are always available to answer any questions. Now, your company can take advantage of the most recent technological solutions and observe how advanced algorithms improve their business outcomes. What does an AI consultant do?The role of an AI consultant is complex. AI consulting includes many tasks faced by data scientists and more. AI consultants need to help in creating an overall system based on different requirements necessary for successful implementation. Moreover, they are responsible for managing AI-driven projects as well as are considered experts by DevOps teams who support them in capacity building making sure that internal resources are supporting code and artificial intelligence infrastructure. At Netleaf, our AI consultants stay in touch on a daily basis with our clients. This way you can be sure that your project is our top priority. Application Modernization Services : If your organization runs on a custom software solution used extensively by your internal employees or external customers, it’s important to make sure that it’s kept up to date and modernized for your users. But as you may or may not have experienced, keeping and maintaining a legacy app is not without costs and risks. When your in-house team is fielding high volumes of user complaints (about compatibility issues, missing features, slow performance, bugs, or something else) and building workarounds instead of innovating and working on new products, the costs begin to mount. And the further in time you go without making critical updates, the more you risk an app that becomes unstable and eventually unusable. The solution? Application Modernization Services.
If you’re looking to keep costs low and provide an effective platform for your users, at what point should your organization invest in Application Modernization Services? And what do you need to know before you get started to make the process smooth, stay within budget, keep your team involved, and get everything delivered on time? Here’s a guide to what you should be looking for in Application Modernization Services and what you should expect. What is app modernization and when is it time to invest?In some ways, the decision to invest in a new solution for your app is akin to deciding whether to buy a new car. You can certainly do it at any time, especially if your business depends on the newest, most advanced modern features. But the most economical time to do it is when the cost to maintain your current app has started to approach the cost of a new solution. And the truth is that a new solution is often not as expensive as you might think. One of the most common misconceptions that we see about application modernization is that it’s all or nothing: that you must completely overhaul and replace every element of an app if you’re going to do it at all. But depending on the application’s age, architecture, and features, this might not be necessary. Application modernization does not, by default, mean complete application replacement. More often than not, you can save development time and costs by prioritizing which updates are the most critical and finding quick wins that fit your budget. Here are a few examples:
But how do you know which solution is the best one for your organization? This is where finding a development team that understands your needs and that can help you determine the right path forward is absolutely crucial. Working with a development firm on application modernization servicesChoosing a development firm for Application Modernization Services offers clear benefits over relying on your in-house team. First, a development firm is entirely dedicated to your application modernization. Relying on an in-house team isn’t the best use of your resources; instead, a firm knows the latest technologies for rebuilding and modernizing an application and can implement them without slowing down your company roadmap. And not only does hiring a development firm take that modernization work off your plate, but it also frees up your team’s time performing time-consuming workarounds and patching up legacy application operations issues. A development firm can bypass all the learning curves and in-house time your team would require, implementing new components in a fraction of the time. And not only that, but a dedicated development firm can make specialized recommendations based on your budget and timeframe—knowing exactly what application modernizations are critical and which are less urgent so that you don’t have to reinvent the wheel. And knowing app development inside and out leads to more innovative, creative, and cost-effective solutions for the long term. What to expect when choosing a development firmWhen you’re choosing a firm to work with, any experienced and reputable company will offer a discovery, assessment, and planning process along with deliverables to explore your current and future app needs to develop a recommended roadmap. In fact, the work often takes the form of two independent contracts: one for the discovery and planning, and a second for the actual execution. Business leaders can sometimes overlook the importance of the discovery, assessment, and planning process—after all, when you’ve decided to make a change you want it done as soon as possible—but it’s an absolutely crucial step to minimizing costs and development time and assuring your satisfaction. The firm’s team will want to gain a deep understanding of your organization’s goals and desired impact so that they can develop a detailed plan for your application’s structure, features, and components. These planning deliverables bring tremendous value to your organization in their key strategic insight and evaluation of your current systems—even before a single line of code is written. Any company that recommends an entirely new build without doing this legwork is not worth your time and trust. Once the initial phase is complete, you can determine whether or not you’d like the company to complete the execution of the development plan. The execution takes the work off your team’s plate: both the modernization work but also the time and labor-intensive work of maintaining your existing app. However, the firm you hire should have a dedicated customer support team to enable knowledge transfer to your internal team. This will help get them up to speed on the new build and stay involved so that they can hit the ground running—albeit with a much lighter load—when the new app is live. Application Modernization Services at Netleaf SoftwareAt Netleaf Software, we’ve had the privilege of creating successful application modernization solutions and solving wicked problems for numerous clients. We pride ourselves on consistently, reliably delivering top-quality software and service. Our robust discovery and planning process, expert execution, and dedicated customer support team make every step of the development process run smoothly and provide a best-in-class customer experience. Interested in Application Modernization Services for your organization? Reach out to us today. Are you using a smart mobile phone with a high-end technology? Most of you would say yes, right?
As of now, life without a smartphone is unimaginable. Have you thought about your valuable customers? Probably your customers would be more comfortable to execute work on a smartphone or an IPad rather than a desktop. If you are still maintaining your website in the old-desktop version, then you’re paving way for your business to die. Remember, your old-desktop version no longer works. Take a smart step ahead and transform your website into a mobile-friendly website. Absolutely, “Smart and steady wins the race.” Why is it necessary? The increasing number of Mobile Users:In India, smartphone users have crossed over 300 million this year. It’s quite a number every year and keeps increasing within a time span. It’s because people opt for smartphones to finish work in a jiffy and cut down in wasting time. If you don’t optimize your website, n number of mobile users will miss viewing your site, due to the sole reason for your so-called desktop website. Adds More website-traffic:Are you wondering how your competitors get pooled up by more traffic? One big truth you should understand here is, it is due to a lot of mobile visitors who visit their smart websites on mobile. Why wait then? Renew your website and to get a mobile-friendly website design of your choice. Stay long hours on your website:Any desktop website, when viewed on your mobile, CTA will not be clear and so that mobile users have to pinch or zoom while looking into it. Zooming in and out for every minute details on your website would drive your audience crazy. Eventually, some might become anxious and will end up leaving your website without knowing what you offer and how your services would benefit them. Double down your conversion:When the number of website visitors increases, it drives more traffic to your website, it will turn into genuine leads and ultimately, it will add up to your conversions. Don’t think too much and it will not take much of your time. Just click here for a reasonable quote from Netleaf Software. SEO works out well on mobile:You could try SEO on your desktop website, but it won’t reach out to a larger audience. Since mobile users are on the increase, SEO seems to be effective on a mobile. Moreover, Google has switched over to take rankings from mobile version and not from desktop version anymore.Having all reasons mentioned above, hurry up to redesign your website now. Digital marketing services : Nothing feels more annoying than seeing your site rank on the last page of Google in spite of your continued efforts to rank higher.
I know this is very frustrating! Many a times it feels that nothing is working even after a lot of efforts. Google seems to dislike your website and you have no clue why. If all that sounds familiar, then you have reached the right place. Today, in this blog, as the leading Digital Marketing Company, we’ll run you through a straightforward and systematic approach to improve your rankings and get umpteen traffic.
Digital Marketing : 2020 has been nothing less than a roller coaster ride! Agree? People across the globe are still trying to come to terms with the “new normal” which has also had a significant impact on their behaviour online.
The COVID outbreak has not only had an enormous impact on our personal and professional lives, but also impacted major businesses. But, there’s a silver lining to all this. Businesses have started realizing the importance of Digital Marketing and how it can help them get right back in the game. With the internet being the main bridge connecting people to the outside world, here are the 5 digital marketing trends we think you will need to look out for in 2021. Let’s dive in straight away! #1 Transitions In Social Media MarketingSocial Media has been growing tremendously in the past few years and now thanks to corona, it has become even more indispensable. With more than 3.5 billion social media users worldwide and still growing by the second, creating engaging content is not an easy task. Here are a few marketing trends that top brands are implementing in their strategies – Virtual Reality (VR) or Augmented Reality (AR) technologies have become popular in recent years and are growing to be leading marketing designs. Brands are making use of Augmented Reality to give their customers an out of the way shopping experience. For example, Ikea, a Swedish-origin company that sells furniture and home appliances was the first to implement AR in its applications. The IKEA Place app shows its customers how more than 2,000 furniture items would look inside their own homes. I mean, how crazy is that! According to a recent update by Forbes, YouTube’s AR Beauty Try On has partnered with cosmetic brands like MAC, to create an AR experience that lets users try on make-up virtually. YouTube’s statistical reports say that 30% of the viewers activated the AR experience feature.By implementing innovative tools like these, brands will be able to reach out to engaging customers more efficiently. Influencer Marketing is also something that has been going very strong in recent times. The rise in the number of influencers on all social media platforms like YouTube, Instagram, Snapchat, etc. shows how we, millennials and the Gen Z generation, are welcoming them with open arms. Brands can collaborate with such influencers to create valuable content and keep customers more engaged with the brand. #2 Voice Search and Voice AssistantsAccording to PWC, by 2021, 70% of all searches will be via voice. 3 out of every 4 consumers are using voice assistants at home. As we have already become so comfortable using smart voice assistants like Siri, Alexa, Cortana, etc., the next logical step would be to try using them for more personalized needs. Social media platforms have already started implementing voice capabilities. For instance, Twitter introduces voice tweets. This feature lets you speak and record what you wish to tweet and share with your followers. Each voice tweet has a time frame of around 140 seconds. Wow! Similarly, LinkedIn has also added a new feature that lets you record the pronunciation of your name so that it can help people pronounce it right. Voice search and voice assistants already have a large impact on search trends which will automatically gain a significant place in the upcoming Digital Marketing trends. #3 Video MarketingIn comparison to reading all the textual information available online, you would anyday prefer watching a Video. Consumers prefer Videos over textual content because they’re easy-to-digest, engaging and more interesting. Whereas, marketers prefer Videos because they give a potentially huge ROI through many channels. 92% of marketers say that videos are an important part of their marketing strategy. Videos are one of the best ways to connect with your audience and communicate what you and your business or your clients are doing. Over 80% of all traffic is predicted to consist of video by 2021. #4 The Rise Of AIWith time, Artificial Intelligence (AI) has changed the face of the digital landscape. As intelligent tools keep evolving, many successful brands have adopted them, to use within their marketing. So, how is AI transforming the Digital Market? Creating and Generating Content: What? A machine that writes on its own and creates content from scratch? No way! This is the new way! Even though AI cannot write political opinions or blog posts all by itself, it can write content based on data and information that will attract visitors to your website. Forbes and several other organizations are already using intelligent tools like Quill, Wordsmith, etc to create news which increases traffic on their websites. AI Chatbots: Many brands are reaching out to their customers through messaging apps like WhatsApp, Facebook, etc. and honestly, nobody likes to wait for a response on their phone. Chatbots are making the process of automating responses easier. They serve clients 24/7 and also retain their data. They can respond to several requests from different customers at the same time. So, waiting time will no longer be a problem. Content Curation: AI can not only generate content, but can also curate it. Netflix’s recommendation system gives you suggestions for movies or TV shows that you might find interesting. And it’s pretty accurate! Now, the question is, how is this helpful in digital marketing? Imagine showing your visitors blogs that are relevant to them, based on topics that they have already looked for in your blog. They would definitely spend more time on your web page. AI is here to make the marketers aware of their strategic potential and not here to replace their jobs. But for this to happen, it is very important to get adapted and be ready to go on board with AI. #5 Interactive ContentIs Interactive Content the future of Content Marketing? Yes! Absolutely! You follow 101 strategies in digital marketing but if you’re lacking with the quality of content, all the efforts you put in will be a waste. Content is the King in Digital Marketing! To keep the customers engaged, it is very important to have good and interactive content. Content is the best reason for any user to stay longer on your website. And interactive content is mainly created to grab the user’s attention and make them take some action on your website. The actions can be as simple as a click to learn more about the product, a quiz, or even a poll. As the content marketing surge continues, brands need to work towards implementing new and creative strategies to reach the targeted audience. Conclusion Digital Marketing is a multifaceted field and the possibilities are endless. We always look out for innovative solutions to make our clients happy. But what’s more important is, finding solutions that best suit your needs and not going for the new and shiny. So, let’s stay optimistic, utilize this opportunity to redefine our marketing strategies and set ourselves up for success post this pandemic. |
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October 2020
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